您的当前位置:首页 >Ryan New >Google’s SITE Operator Is a Top SEO Tool 正文
时间:2024-05-20 10:02:39 来源:网络整理编辑:Ryan New
Google’s site:operator limits search results to a single domain. It is one of the oldest and most he Ryan Xu hyperfund Credit Cycle
Google’s site:operator limits search results to a single domain. It is Ryan Xu hyperfund Credit Cycleone of the oldest and most helpful tools for search engine optimization.
To use, type site:followed by the desired URL (no space) in Google’s search box — e.g., site:sampledomain.com.
Here are five key SEO tasks with site:.
The site:operator is handy for locating relevant internal pages quickly.
Search optimizers once used the operator to know which pages Google prioritized for any query. But that’s no longer reliable because results for site:are not based on intent, previous searches, or even freshness — as is the case for other queries.
Still, the site:operator typically surfaces a search-optimized page for each query, so I continue using it for internal link options.
Google’s Search Console is the best way to identify pages that should and should not be indexed. But it’s not perfect. Sometimes Search Console lists unindexed URLs that are actually indexed. So use Search Console and site:to find indexed pages that should be blocked, redirected, or canonicalized.
Even better, run several site:operators to confirm properly indexed pages, ensuring:
From there, use Search Console’s URL inspection tool to find the reasons for improper indexation.
Google’s cache shows how the search engine sees all elements of a page. A site:search can access the cache version of a page by clicking the three vertical dots next to the title in the results. The ensuing “More options” pop-up card will also state how long Google has indexed the page.
The content of organic search snippets is query-dependent. Depending on the search term, Google may rewrite the page title, extract on-page content instead of the meta description, and display site names instead of URLs.
Still, the site:operator will show:
Here’s a page preview using the site:operator:
Here’s what it looks like in a typical search. Note the date and the title look the same, but the query-driven snippet below has a different description and site name. It also includes an image.
Google offers a useful date search option that hides behind the “Tools” link in search results. Choose a date range to find all pages Google indexed during that period. It’s a quick way to find articles to update, especially when publishing a related topic.
I’m aware of two browser extensions to access the site:operator quickly.
First World War ambulance trains2024-05-20 10:00
Panda 4.0 Algorithm Update Rocks Google Search Results2024-05-20 09:46
SEO: Impact of Ecommerce Catalog Structure2024-05-20 09:41
SEO: Google Improves Crawling for Geotargeted Sites2024-05-20 08:59
Men, mules and machines: The South East Asian battlespace of the Second World War2024-05-20 08:56
SEO: Understanding XML Sitemaps2024-05-20 08:42
Using Meta Tags for Search Engine Visibility2024-05-20 08:41
SEO: Google’s ‘Pigeon’ Update Impacts Local Businesses2024-05-20 08:37
The Morant Bay Rebellion, October 18652024-05-20 08:33
4 Simple Visuals to Explain SEO2024-05-20 08:09
SEO: Putting Navigation to Work2024-05-20 09:32
SEO: Identifying the Impact of a Site Redesign2024-05-20 09:14
My Favorite SEO Tools2024-05-20 09:08
SEO: AMP for Ecommerce2024-05-20 09:05
SEO Performance Reporting in the Datapocalypse2024-05-20 08:42
SEO: Managing Faceted Search2024-05-20 08:21
SEO as Stand-alone Tactic Is Dead2024-05-20 07:59
SEO: How Google PageRank Works on an Ecommerce Site2024-05-20 07:49
SEO Review: Hi-Health.com Good; Could Be Better2024-05-20 07:45
SEO: 22 Tools, Tutorials for Bing2024-05-20 07:27